Using Every Door Direct Mail--Affordable, Targeted Advertising
Use Every Door Direct Mail® (EDDM®) services to promote your small business in your local community. If you're having a sale, opening a new location, or offering coupons, #EDDM can help you send postcards, menus, and flyers to the right customers. Use the EDDM Online Tool to map ZIP Code(s)™ and neighborhoods—even filter by age, income, or household size1 using U.S. Census data.
Are you ready for new customers and/or want to reconnect with repeat customers, the answer may be Every Door Direct Mail or better known as #EDDM. The United States Postal Service has been pushing this method for years and it is a great value for businesses that utilize it. #EDDM is well known for local retail and services businesses getting a vast majority of their new customers and more business from existing customers from their surrounding area. Some businesses report over 90% if of their business comes from within only a few miles from their store or office. You can get direct mail delivered to every one in a surronding carrier route for around 19¢ each.
The United States Postal Service has made it Easy and Affordable. Postage-- around 19¢ each
Every Door Direct Mailer
You can use Every Door Direct Mail® Service to:
• Help reach a location without an address list.
• Send out local mailings or national campaigns.
• Help build more traffic.
• Seek new customers.
• Potentially increase revenue.
• Help reduce mail preparation costs.
The post office has made it easy. All you need to do is pick the routes you want using their on-line link, https://eddm.usps.com/eddm/customer/routeSearch.action, finalize the paper work and take it to the front window at the post office.